Promotions require storekit+
How Promotions Work
Unlike discount codes, promotions:- Apply automatically when conditions are met
- Don’t require customers to know or enter a code
- Show the discount applied in the cart automatically
- Can target specific products or categories
Creating a Promotion
- Go to Discounts in the sidebar
- Click Add Discount
- Configure your discount type and value
- Toggle Auto-apply on
- Set your targeting and restrictions
- Click Save
Targeting Options
All Products
The promotion applies to the entire order. Use for site-wide sales.Specific Categories
Target products in selected categories only. Useful for:- “20% off all desserts”
- “Free starter with any main”
Specific Products
Target individual products. Useful for:- Highlighting slow-moving items
- New product launches
- Loss leaders to drive traffic
Use Cases
Happy Hour
Create a time-limited promotion:- 20% off drinks
- Available 4pm-7pm
- Weekdays only
Lunch Special
Encourage midday orders:- £2 off orders over £10
- Available 11am-2pm
Weekend Deals
Boost weekend sales:- 15% off all orders
- Saturday and Sunday only
Category Promotion
Promote specific menu sections:- 25% off starters
- Encourages add-on purchases
New Item Launch
Draw attention to new products:- 50% off new burger
- Limited time only
Promotion vs Discount Code
| Feature | Promotion | Discount Code |
|---|---|---|
| Customer action required | None | Enter code |
| Visibility | Automatic in cart | Must know code |
| Best for | Site-wide offers, category deals | Targeted campaigns, influencer codes |
| Exclusivity | Available to everyone | Only those with the code |
Stacking
By default, only one discount applies per order. If multiple promotions are eligible, the one providing the greatest value to the customer is applied.Managing Promotions
Priority
When multiple promotions could apply, storekit automatically selects the best one for the customer. You don’t need to set priority manually.Pausing a Promotion
Toggle the promotion off to temporarily disable it. This is useful for:- Seasonal promotions between seasons
- Promotions you want to reuse later
Scheduling
Set start and end dates to automatically activate and deactivate promotions. Plan your promotional calendar in advance.Tips
- Clear naming - Name promotions descriptively (e.g., “Summer 2024 - 20% off desserts”)
- Set end dates - Avoid promotions running indefinitely
- Monitor margins - Track the cost of promotions against increased sales
- Combine with marketing - Promote your offers on social media and in-store
- Test first - Place a test order to verify the promotion applies correctly